Jan 7, 2015
Today’s guest, Jay Baer, has spent 20 years in digital marketing, consulting for more than 700 companies during that period, including 30 of the FORTUNE 500.
His current company – Convince & Convert – is the fifth multi-million dollar company he has started from scratch.
Before his move into digital marketing in 1994 he was a brand marketer and a political consultant, with major roles in state, federal and presidential electoral campaigns.
His second book, Youtility: Why Smart Marketing is About Help not Hype, was #3 on the New York Times best seller list.
Now, let’s hack…
Jay Baer.